The world of yowhatsshakin


Dale always knew G&L would not be able to keep using the name Broadcaster, irrespective whether it was trademarked or not. Fender Musical Instrument Corporation, although not the holder of the trademark, had filed a complaint about its usage. As told here, production would have ceased after 1,500 instruments no matter what. In reality Leo (officially) only signed 869 inspection stickers. But with its soft maple body, 2 Jumbo Magnetic Field Design (MFD) single-coil pickups, hard-rock maple neck, and 7½” maple or ebony fingerboard, this model was just too good and too well received to let go. But what to call it? On p. 282 of his book “Fender - The Sound Heard ‘round The World” (2003, Hal Leonard), Richard R. Smith claims he suggested the name ASAT to Dale Hyatt after having read an article about the Air Force’s Anti-SATellite weapon. It fit in well with names used for other earlier models, so Dale passed it on to Leo. Thus G&L’s most successful model received its new moniker in April 1986. For most collectors however, the early Black ASAT is better known as the ”Poor man’s Broadcaster” given it was practically identical to the Broadcaster. The few differences? The headstock no longer had a matching Black color and now carried the new model decal, a serif “ASAT by Leo Fender”. More importantly, no Leo signed inspection sticker in the neck pocket nor certificate of authenticity were provided. It still had the plastic pickguard, black powder-coated Locktight (Saddle-Lock) bridge and control panel, the latter housing the Broadcaster electronics, U-shaped string retainer bracket, and black chrome tuning machines, just like its illustrious predecessor. From the get-go, the ASAT was also available in other finishes like Natural Gloss, Blonde, and Sunburst.


G&L ASAT “Poor man’s Broadcaster w/ebony fingerboard

The story behind this guitar

Year:                 1987

Serial number:    G019718

Neck date:         FEB 18 1987

Body date:         none, marked ‘4’

Strings:              D’Addario EXL110 Nickel Wound Regular Light (10-46)

In mid-2016, I found this perfect “Poor man’s Broadcaster” companion to my first Broadcaster in the form of an all Black specimen with ebony board in very good (or better) condition offered on by Chicago Music Exchange. They provided a nice certificate with their complete checklist. And boy! Is it set-up nicely! And then that sound, that gorgeous sound of an old (Black) maple body. It moved right up into the top 5 of best sounding guitars.  Gorgeous!